Help people find better food.

What you'll do

• Produce original creative: Come up with concepts, write hooks and scripts, and personally create and edit short-form videos and ads for TikTok, Instagram, and Meta.
• Build and run our creator program: Find, recruit, onboard, and manage UGC creators and influencers within food, health, and wellness communities.
• Negotiate influencer partnerships: Own outreach and negotiate rates, deliverables, usage rights, paid amplification rights, and performance incentives within budget.
• Lead creative production: Write clear briefs, give actionable feedback, and keep creators delivering strong content consistently.
• Test and improve: Run a steady pipeline of new angles, hooks, and formats. Study performance, develop variations of winners, and work with our media buyer to turn successful organic content into paid ads.
• Own results: Track content output, creator costs, engagement, and downstream installs and subscriptions. Use those results to decide which creators and concepts deserve more investment.

Who we're looking for

• You've helped grow an ecommerce brand or consumer app through short-form content, UGC, or influencer marketing, and can show specific examples and measurable results.
• You have hands-on experience both making content yourself and managing outside creators, including outreach and rate negotiation.
• You understand what makes content resonate with US audiences: strong hooks, natural storytelling, cultural relevance, and clear calls to action.
• You're scrappy and resourceful. You can produce good work on a lean budget, move quickly, and solve problems independently.
• You're highly motivated and take ownership, bringing new ideas and following through without needing daily direction.

What you'll do

• Produce original creative: Develop concepts, write hooks and scripts, and personally create and edit short-form videos and ads for TikTok, Instagram, and Meta.
• Build our affiliate program: Recruit, onboard, and activate creators and affiliates who can drive product sales. Develop commission structures, coordinate product seeding, and build ongoing relationships with top performers.
• Negotiate influencer partnerships: Own outreach and negotiate rates, deliverables, content usage rights, paid amplification rights, and performance incentives within budget.
• Manage creators: Write clear briefs, give actionable feedback, and keep a growing roster delivering strong content consistently.
• Test and improve: Maintain a steady pipeline of new angles, hooks, and formats. Develop variations of winning content and work with our media buyer to turn successful organic content into paid ads.
• Own results: Track affiliate sales, customer acquisition costs, creator performance, and contribution after commissions and fees. Use the results to decide where to invest.

Who we're looking for

• You've helped grow an ecommerce brand, with specific examples and measurable results. Experience in wellness, food and beverage, or other repeat-purchase products is a plus.
• You've recruited and managed affiliates, UGC creators, and influencers, including outreach, negotiation, and motivating partners to post consistently.
• You're a hands-on creative who can make compelling content yourself as well as direct others.
• You understand what resonates with US audiences: strong hooks, natural storytelling, cultural relevance, and clear calls to action.
• You're scrappy and resourceful. You can produce good work on a lean budget, move quickly, and solve problems independently.
• You're highly motivated and take ownership, bringing ideas and following through without needing daily direction.
• You're based outside the US, with excellent English and reliable overlap with US working hours.
• Experience with TikTok Shop and affiliate platforms is a strong plus.

To apply

Send three examples of creative you personally produced and one affiliate or influencer program you helped grow. Tell us exactly what you owned, the budget, and the sales results.